I get asked this question a million times. Seriously, I promise I’ve lost count. “Is branding just the new word for marketing? Is it social media? What does that mean?”  First things first, branding goes way beyond just logos and websites. It’s way more than your SEO analytics and paid Facebook posts. When you think […]

Creating your personal brand is a great way to share your expertise with both colleagues and customers. But most people are uncomfortable with self promotion and the idea that it may seem like obnoxious boasting to others.  So what’s the best way to sell yourself without bragging? Be authentic. Your personal brand should always represent your […]

Don’t let anyone fool you. Having a great brand takes a lot of work because great branding isn’t just a pretty logo with clean lines. It’s an experience with you or your business. From the visual look to customer interactions, branding is what you do and how you do it. There are things that can help […]